Franschhoek Wine Valley

Bloem red wins Double Gold at Michelangelo International Wine Awards

Bloem delivers exceptional quality with a playful and easy-going personality

For immediate release Simonsberg-Paarl, South Africa – 8 September 2013.

On the heels of being chosen by Wine Spectator as of the top 20 values from South Africa, the Bloem red collected a bit of bling at this year’s Michelangelo International Wine Awards. Judged by renowned wine industry personalities from around the world, the Michelangelo award affirms Bloem’s appeal to an international pale”e.

As a newcomer to the competition the Bloem red scored alongside wines of significantly higher price and held its own with household names with hundreds of years’ history.

The South African winelands lie at the heart of the Cape Floral Kingdom, the smallest but most biodiverse of the world’s six floral kingdoms. Bloem, derived from the Dutch word for “flower”, captures the essence of this unique and dynamic ecosystem with refreshing fruit aromas, clean, creamy flavours, and a hint of exotic spice. Bloem wines are made at Noble Hill using a blend of fruit grown on the estate and surrounding coastal vineyards.

Noble Hill is a 30 hectare vineyard making wines that are juicy yet austere, elegant, and above all unique to the place they are made. Noble Hill is located in the Simonsberg-Paarl appellation of origin, which has produced some of South Africa’s finest wines dating back to the late 17th century. Bloem wines are available within South Africa at Makro stores and inthe United States at wine shops and restaurants in New York and Virginia.

Visit for tasting notes and a complete list of stockists in your area.

For more information, please contact Kristopher Tillery

E: T: +27.21.874.3844


Franschhoek Wine Valley exists to:

  • Develop and implement marketing plans to profile the Franschhoek Wine Valley
  • Arrange and advertise events that support the Franschhoek Wine Valley brand image and which encourage visitors to the Valley
  • Represent the business interests of our members to the Stellenbosch Municipality
  • Aggregate the combined buying power of our members to leverage economy of scale benefits from service providers
  • Coordinate free advisory services and discussion forums to support our member’s businesses

Our Accolades

  • TripAdvisor’s Travellers’ Choice Awards 2020 - Top 25 Emerging Worldwide Destinations (15th position).
  • Tripadvisor Traveller's Choice Destination Winner 2012, 2013, 2014 & 2015
  • Most Memorable Wine Route 2014, 2013 & 2012
  • Service Excellence Award - 2015
  • Best Tourism Event 2015 - Franschhoek Bastille Festival
  • Best Local Tourism Authority Information service 2013 & 2012

Tourism Levy

Certain establishments in Franschhoek may levy visitors with voluntary contributions towards the running of the FWV and to support local charities. Should visitors not wish to contribute to these causes, please indicate this to the relevant merchant.


Maintenance & validity of all business operating permits, licences and registration certificates are the responsibility of the business owner. Franschhoek Wine Valley takes no responsibility for the renewal of the required legal business operating documentation.


Contact Us

Franschhoek Wine Valley

Physical Address
62 Huguenot Road

Office hours
Monday: 09h00 – 12h00
Tuesday to Friday: 09h00 – 16h00
Saturday: 09h00 – 13h00
Sunday: closed

Contact Details
+27(0) 21 876 2861