Franschhoek Wine Valley

Find your Instagram inspiration at these 5 magnificent spots in #FranscHHoek – Part 1

We love seeing #FranscHHoek through your eyes! So much so, that we have decided to run a competition on Instagram for the duration of April.  Share your 15 seconds of video about your best #FranscHHoekmoments with us and stand a chance of winning a weekend away for two! We also have many spot prizes to give away each week.

We have listed 5 spots in Franschhoek below that we think boast some serious eye-candy moments perfect for your #FranscHHoekmoments Instagram video. So go out there and have fun in #FranscHHoek and don’t forget to share it with us!

1. The Franschhoek Huguenot Monument

Franschhoek Huguenot Monument: Photo by Eddie Wilson

The ‘Lady of the Monument’ signifies integrity, humility, freedom, strength, diversity and dignity. If you are lucky enough she will reveal herself to you as you capture her in the morning light with clouds bubbling over the mountain range above her. Go and visit her at the top of Franschhoek main road.

2. The Franschhoek Wine Tram

Franschhoek Wine Tram

Take a ride on our one-of-a-kind wine tram and capture the movement of the vines passing by. Feel the wind blowing through your hair and take in the beautiful surroundings around you. Book your wine tram trip on   

3. Soak in a Franschhoek sunset

Franschhoek Sunset: Photo by Eddie Wilson

Catch the last rays of sun from the Franschhoek pass and enjoy the beautiful view over our town. Make it even more special by visiting Haute Cabriere at the foot of the pass and end off your day with glass of ice cold MCC. If you are lucky enough you will get to see Takuan in action as he demonstrates to you the art of sabrage.

4. The Franschhoek Motor Museum

Franschhoek Motor Museum

You don’t have to be a petrol head to appreciate the Franschhoek Motor Museum. There is nothing quite as beautiful and artistic as a classic vintage car. Looking back at over 100 years of South African motor history there are many opportunities for capturing gorgeous Instagram photos that will make your heart, and those of your followers, race!

5. Spend a moment with the Wine Bearer at La Motte

La Motte

The 4m high, 560 kg heavy Wine bearer sculpture welcomes you to La Motte. This elegant woman, symbolic of La Motte’s ethos of sharing its blessings with visitors, is a popular topic of discussion and object for photography. Etched against the beautiful landscape of vineyards and mountains she stands proud and humble with her cup running over. Take a moment to reflect and capture the moment. 

Franschhoek Wine Valley exists to:

  • Develop and implement marketing plans to profile the Franschhoek Wine Valley
  • Arrange and advertise events that support the Franschhoek Wine Valley brand image and which encourage visitors to the Valley
  • Represent the business interests of our members to the Stellenbosch Municipality
  • Aggregate the combined buying power of our members to leverage economy of scale benefits from service providers
  • Coordinate free advisory services and discussion forums to support our member’s businesses

Our Accolades

  • TripAdvisor’s Travellers’ Choice Awards 2020 - Top 25 Emerging Worldwide Destinations (15th position).
  • Tripadvisor Traveller's Choice Destination Winner 2012, 2013, 2014 & 2015
  • Most Memorable Wine Route 2014, 2013 & 2012
  • Service Excellence Award - 2015
  • Best Tourism Event 2015 - Franschhoek Bastille Festival
  • Best Local Tourism Authority Information service 2013 & 2012

Tourism Levy

Certain establishments in Franschhoek may levy visitors with voluntary contributions towards the running of the FWV and to support local charities. Should visitors not wish to contribute to these causes, please indicate this to the relevant merchant.


Maintenance & validity of all business operating permits, licences and registration certificates are the responsibility of the business owner. Franschhoek Wine Valley takes no responsibility for the renewal of the required legal business operating documentation.


Contact Us

Franschhoek Wine Valley

Physical Address
62 Huguenot Road

Office hours
Monday: 09h00 – 12h00
Tuesday to Friday: 09h00 – 16h00
Saturday: 09h00 – 13h00
Sunday: closed

Contact Details
+27(0) 21 876 2861