Franschhoek Wine Valley

Virgin Limited Edition announces that it has signed a contract to purchase Mont Rochelle Hotel & Vineyard in Franschhoek, South Africa

mont-rochelle-hotel14th April 2014 – Virgin Limited Edition, Sir Richard Branson’s luxury collection of award-winning retreats is excited to announce that it has reached a preliminary agreement to purchase a new property – Mont Rochelle Hotel and Mountain Vineyard in South Africa, which would become the latest addition to the already eclectic portfolio.

Sir Richard Branson commented on the news: “I’m thrilled to be able to announce that we are in the process of purchasing Mont Rochelle and what I’m sure will be a ‘must visit’ winelands experience in South Africa and a fantastic addition to the Virgin Limited Edition portfolio.”

Mont Rochelle has a fabulous history dating as far back as 1688. In 2001 it was purchased by Miko Rwayitare, the South African visionary entrepreneur.

Albert Gatare, family member of the late Miko Rwayitare, said: “We are proud to confirm the imminent sale of Mont Rochelle hotel and Mountain Vineyard. It is with warmth that Sir Richard Branson is welcomed as the new owner of this gem in the crown of Franschhoek. With both his and Virgin Limited Edition’s ambitious plans for the future of Mont Rochelle, the family of the late Miko Rwayitare is certain that Miko’s vision of creating a small slice of heaven on earth will be realised.”

Whist already a stunning property, following final purchase proceedings it’s proposed to close the hotel to undertake some refurbishment with a view that Mont Rochelle will re-open in August 2014.

In an area internationally renowned for its winelands and stunning scenery, Mont Rochelle boasts a unique hilltop setting and private vineyard encompassing 40 hectares. A picturesque 22 bedroom hotel set against a mountain backdrop, in the heart of Franschhoek and just 45 minutes from downtown Cape Town in South Africa; it will attract food and wine lovers visiting the world-famous wider Cape Town region and offer the perfect extension to a stay at Ulusaba Private Game Reserve.


Franschhoek Wine Valley exists to:

  • Develop and implement marketing plans to profile the Franschhoek Wine Valley
  • Arrange and advertise events that support the Franschhoek Wine Valley brand image and which encourage visitors to the Valley
  • Represent the business interests of our members to the Stellenbosch Municipality
  • Aggregate the combined buying power of our members to leverage economy of scale benefits from service providers
  • Coordinate free advisory services and discussion forums to support our member’s businesses

Our Accolades

  • Tripadvisor Traveller's Choice Destination Winner 2012, 2013, 2014 & 2015
  • Most Memorable Wine Route 2014, 2013 & 2012
  • Service Excellence Award - 2015
  • Best Tourism Event 2015 - Franschhoek Bastille Festival
  • Best Local Tourism Authority Information service 2013 & 2012

Tourism Levy

Certain establishments in Franschhoek may levy visitors with voluntary contributions towards the running of the FWV and to support local charities. Should visitors not wish to contribute to these causes, please indicate this to the relevant merchant.

Disclaimer

Maintenance & validity of all business operating permits, licences and registration certificates are the responsibility of the business owner. Franschhoek Wine Valley takes no responsibility for the renewal of the required legal business operating documentation.

 

Contact Us

Franschhoek Wine Valley

Physical Address
62 Huguenot Road
Franschhoek
7690

Office hours
Monday – Friday: 08h00 – 17h00
Saturday: 09h00 – 17h00
Sunday’s: 09h00 – 16h00

Contact Details
+27(0) 21 876 2861
info@franschhoek.org.za